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Brand tool · Identity

視覺識別

A visual direction that makes the strategy visible.

From the strategy, the engine proposes a coherent visual direction, logo concepts, colour, type and art direction, as a system you can brief a designer with or run with.

從自助開始 → 與我們的團隊合作
視覺識別

運作方式

You bring a little. The engine gives back a lot, on strategy and in your voice.

What you bring
  • Your strategy and personality
  • Any assets or constraints you have
  • Where the brand shows up most
What Cites X returns
  • Logo and wordmark directions
  • A colour palette and type pairing
  • Art-direction and usage notes as a mini system

Visual identity in the real world

3 ways teams put it to work, with the output they get.

與點子一樣鮮明的外觀
Startup

與點子一樣鮮明的外觀

Input一家策略出色、但商標薄弱的新創。
Output三個識別方向,各自扣合一根支柱,可直接交付執行。
Consistency across markets
餐旅業

Consistency across markets

InputA group where every property looks different.
OutputOne flexible system that still lets each place feel local.
From deck to real world
餐飲

From deck to real world

InputA brand that looks good on slides, not on a cup.
OutputArt direction for packaging, signage and the feed.

This is a handful of examples. In the platform, 視覺識別 adapts to your brand, your market and your moment. See it on your own brand →

More brand tools

The brand platform is a full toolkit. Explore the rest.

品牌策略 定位 命名 語言識別 品牌敘事 受眾與人物誌 競爭優勢 訊息工具包 活動概念 品牌重塑與煥新 為 AI 打造品牌 名稱與可用性查核

化點子為影響力

Put Visual identity to work

幾分鐘內就能自助開始,或引進我們的團隊。上線初期僅限邀請制。