Company

Earned media, built for Asia.

We are building the tools we wished existed: ones that start with the story, land it in the right newsroom, and prove it in the age of AI answers.

Our story

The story comes first.

Cites X began with a simple frustration: the media tools everyone pays for hand you a database and leave the hard part, the angle, to you. We flipped it. Cites X starts with the story a reporter will actually run, finds the desks that cover it across Southeast Asia, and follows through to coverage and to how that coverage is cited in AI answers.

We are a small team based in the region, building for the teams and agencies who work here.

An answer card and its cited sources: the story, and the receipts.

Careers

We are hiring across Southeast Asia: engineering, media research, and customer success. If you care about earned media and AI, we want to hear from you.

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News

Announcements and coverage about Cites X will appear here as we open the platform to more teams.

Contact

Talk to the team about early access, partnerships, or press.

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